[Webinar] The New SEO Playbook: How AI Is Reshaping Search and Content

See what's replacing outdated SEO tactics and how to stay visible in AI-first search.

What: The New SEO Playbook: How AI Is Reshaping Search and Content When: Wednesday, July 23rd, 11 a.m. ET Where: Your Desk Hi Raji, AI-driven search is rewriting the rules. Organic traffic is declining, visibility is harder to win, and traditional SEO strategies aren't cutting it anymore.   Are you ready for what's next?   Join us for the upcoming webinar, "The New SEO Playbook: How AI Is Reshaping Search and Content," where experts from Siteimprove and IDC break down how to rethink your SEO and content strategies for today's AI-first world.   What you'll learn: Why enterprise SEO is critical across emerging AI search platforms How to build authority and trust instead of chasing keyword volume How to respond to high-intent, low-volume traffic patterns Practical tips to optimize for AI search while keeping content human Tools and frameworks to support predictive content planning Who should attend? CMOs, SEO professionals, and digital marketing leaders looking to stay agile in an AI-driven world. Save My Spot With Zoe Hawkins and Jeff Coyle of Siteimprove, and James McCormick of IDC, we'll walk through a fresh approach to SEO - one built for where search is headed, not where it's been. Loren Baker, Search Engine Journal P.S. Can't make it to the live presentation? Register and we'll send you a recording after. SEJ Webinars are produced by Search Engine Journal. Know someone who needs to attend this webinar? Forward them this email! Search Engine Journal, 160 W. Camino Real, Unit #606, Boca Raton, Florida, 33432, United States Unsubscribe from Webinar Emails or Manage All Preferences View in browser