Google Confirms You Can't Add EEAT To Your Web Pages

Roger Montti

Google's John Mueller said that EEAT isn't something that SEOs can add to websites

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The Role Of E-E-A-T In AI Narratives: Building Brand Authority For Search Success

Want to appear in AI-generated search results? E-E-A-T is key. Learn how to establish authority so AI models and search engines rely on your content.

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Using Local Business Partnerships And Collaborations To Build Authority And Visibility

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Google Updates Unfair Advantage Policy, Advertisers React

Google updates its Unfair Advantage Policy, clarifying ad slot dominance rules. Here's what it means for advertisers and how the PPC community is reacting.

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Google Says They Launch Thousands Of Updates Every Year

Google's John Mueller confirmed at Search Central Live NYC that they launch nearly 5,000 updates every year

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Google Shares Valuable SEO Takeaway About Quality Raters Guidelines

Google's John Mueller's overview of the quality raters and the guidelines they use carries a subtext that's valuable for SEO

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Google Revisits 15% Unseen Queries Statistic In Context Of AI Search

Google's John Mueller discussed why the '15% of queries unseen' statistic remains the same despite AI search changes

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