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July 17, 2025, Thursday Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright Shelley Walsh In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright about how traditional marketing fuels LLM performance and brand trust. Webinar The New SEO Playbook: How AI Is Reshaping Search & Content Supported by Siteimprove AI search is here. Traffic is down. Visibility is vanishing. The old SEO playbook? Outdated. Join Zoe Hawkins and James McCormick for a webinar with Jeff Coyle to unveil the new AI SEO playbook. Reverse My Seat Enterprise SEO Column Is It Time To Remove Focus From Average Position In GSC? Traditional ranking metrics are less reliable in today's AI-driven SERPs. Understand why average position misleads and what to track instead. SEO Google Answers Question About Structured Data And Logged Out Users Google's John Mueller answers whether it is okay to show logged-out users different content from what is in the structured data. Generative AI Brave Search API Now Available Through AWS Marketplace The Brave Search API is now available in Amazon's new AI Agents and Tools category in the AWS Marketplace. Tools Google Adds Comparison Mode To Search Console's 24-Hour View Google has added a comparison mode to Search Console's 24-hour view, letting you analyze hourly performance trends against previous days. News Cloudflare DDoS Report: 63% Of Known Attacks Blamed On Competitors Cloudflare report shows that, of customer‑identified DDoS attacks, 63% are competitor‑led and 5% are self‑inflicted. Wix Wix Announces AI Visibility Overview Citation & Sentiment Tracking Tool Wix announced a new tool that reports AI visibility, benchmarks competitors, and tracks AI-driven queries and traffic Local Search Google Search Can Now Call Local Businesses Using AI Google Search can now call local businesses using AI to gather pricing and availability info on your behalf. Here's how it works. Generative AI Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers Google rolls out Gemini 2.5 Pro and Deep Search for paid subscribers, offering expanded support for reasoning, coding, and research tasks. View More Articles Supported By Your Reviews Are Ranking You (Or Not): How to Stay Visible in Google's AI Era By Mel Attia Learn the importance of reviews for local SEO. Find out how reviews impact conversion and search ranking in the age of AIO. Read More From Our Resources Webinar Proven AI Visibility: From SEO Strategy To GEO Tactics You'll learn why traditional SEO tactics still matter, how query fanout shapes which documents are selected, and what makes content truly quotable. Register Now Webinar The New SEO Playbook: How AI Is Reshaping Search & Content In this exclusive session, you'll learn about the new SEO playbook for AI. Register Now View More Resources The SEJ Experience: Connect, Learn, Advertise Meet Our Writers Contact an Editor Meet the Team Advertising Meet Our Audience Let's Talk Let's Connect You received this email because you are subscribed to Daily Newsletter from Search Engine Journal. You can unsubscribe at any time. Address:Search Engine Journal 160 W. Camino Real, Unit #606 Boca Raton Florida 33432 United States. Switch To Weekly | Manage Your Preferences | View In Browser